Privacy Policy

Last Updated: 03/10/2022

This Privacy Policy describes how Spellbound (“we”, “us”, or “our”) collects, uses, discloses and otherwise processes personal information in connection with our website (“the Site”), and explains the rights and choices available to individuals with respect to their information. 

Our Site is designed for use by businesses and is not intended for personal or household use. Accordingly, we treat all personal information covered by this Privacy Policy, including information about any visitors to our Site, as pertaining to individuals acting as business representatives, rather than in their personal capacity.

Personal Information We Collect

Information you provide to us. Personal information you may provide to us through the Site includes:

• Contact details, such as your first and last name and email address.
• Communications that we exchange with you, including when you contact us with questions, feedback, or otherwise.
• Marketing data, such as your preferences for receiving our marketing communications, and details about your engagement with those communications.
• Other information not specifically listed here, which we will use as described in this Privacy Policy or as otherwise disclosed at the time of collection.

Automatic data collection. We may automatically log information about your interactions with the Site, such as:

• Device data, such as computer or mobile device operating system type and version, manufacturer and model, browser type, screen resolution, RAM and disk size, CPU usage, device type (e.g., phone, tablet), IP address, unique identifiers (including identifiers used for advertising purposes), language settings, mobile device carrier, radio/network information (e.g., WiFi, LTE, 3G), and general location information such as city, state, or geographic area.
• Online activity data, such as pages or screens viewed, how long you spend on a page or screen, the website you visited before browsing to our website, navigation paths between pages or screens, information about activity on a page or screen, access times and duration of access, and whether you have opened our marketing emails or clicked links within them.

We use the following tools for automatic data collection:

• Cookies, which are text files that websites store on a visitor‘s device to uniquely identify the visitor’s browser or to store information or settings in the browser for the purpose of helping you navigate between pages efficiently, remembering your preferences, enabling functionality, helping us understand user activity and patterns, and facilitating online advertising.
• Local storage technologies, like HTML5, that provide cookie-equivalent functionality but can store larger amounts of data, including on the device outside of your browser in connection with specific applications.
• Web beacons, also known as pixel tags or clear GIFs, which are used to demonstrate that a webpage or email was accessed or opened, or that certain content was viewed or clicked.

How We Use Personal Information

We use your personal information for the following purposes:
Service delivery, including to:

• Provide, operate, and improve our services and our business;
• Communicate with you about our services, including by sending announcements, updates, security alerts, and support and administrative messages;
• Provide support, and respond to requests, questions, and feedback.

Research and development, including to: 

• Develop new features, products, and services; and
• Create aggregated, de-identified, or other anonymous data or analytics. 

Direct marketing. We may send you direct marketing communications as permitted by law, including notifying you of special promotions and offers. You may opt out of our marketing communications as described in the “Opt out of marketing communications” section below.

Compliance and protection, including to:

• Comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities;
• Protect our, your, or others’ rights, privacy, safety, or property (including by making and defending legal claims);
• Audit our internal processes for compliance with legal and contractual requirements and internal policies;
• Enforce the terms and conditions that govern our services; and
• Prevent, identify, investigate, and deter fraudulent, harmful, unauthorized, unethical, or illegal activity, including cyberattacks and identity theft.

How We Share Personal Information

We may share your personal information with:

Service providers. Companies and individuals that provide services on our behalf or help us operate our services or our business (such as hosting, information technology, customer support, database management systems, email delivery, and website analytics services).

Professional advisors. Professional advisors, such as lawyers, auditors, bankers, and insurers, where necessary in the course of the professional services that they render to us.

Authorities and others. Law enforcement, government authorities, and private parties, as we believe in good faith to be necessary or appropriate for the compliance and protection purposes described above.

Business transferees. Acquirers and other relevant participants in business transactions (or negotiations for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale, or other disposition of all or any portion of the business or assets of, or equity interests in, Spellbound (including in connection with a bankruptcy or similar proceedings).

Privacy Choices

Access to information. To keep your information accurate, current, and complete, please contact us as specified below. We will take reasonable steps to update or correct information in our possession that you have previously submitted via the Site. 

Opt out of marketing communications. You may opt out of marketing-related emails by following the opt-out or unsubscribe instructions at the bottom of the emails you receive from us. You may continue to receive service-related and other non-marketing emails.

Online tracking opt-out. There are a number of ways to limit online tracking, which we have summarized below:

• Blocking cookies in your browser. Most browsers let you remove or reject cookies. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org. 
• Using privacy plug-ins or browsers. You can block our websites from setting cookies by using a browser with privacy features, like Brave, or installing browser plugins like Privacy Badger, Ghostery, or uBlock Origin, and configuring them to block cookies/trackers. 
• Google Analytics. We use Google Analytics to help us better understand how people engage with the Site by collecting information and creating reports about how users use our Site. For more information on Google Analytics, click here. For more information about Google’s privacy practices, click here. You can opt out of Google Analytics by downloading and installing the browser plug-in available at: https://tools.google.com/dlpage/gaoptout. 

Note that because these opt-out mechanisms are specific to the device or browser on which they are exercised, you will need to opt-out on every browser and device that you use.
Please note that some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to "Do Not Track" or similar signals. To find out more about "Do Not Track," please visit www.allaboutdnt.com.

Processing Personal Information in the US

We are headquartered in the United States and may use services providers that operate in other countries. Your personal information may therefore be processed in the United States or transferred to other locations where privacy laws may not be as protective as those in your state, province, or country.

Other Sites and Services

The Site may contain links to websites and other online services operated by third parties. These links and integrations are not an endorsement of, or representation that we are affiliated with, any third party. In addition, our content may be integrated into web pages or other online services that are not associated with us. We do not control websites or online services operated by third parties, and we are not responsible for their actions.

Information Security

We employ a number of technical, organizational, and physical safeguards designed to protect the personal information we collect. However, no security measures are failsafe and we cannot guarantee the security of personal information.

Children

Our services are not intended for use by children under 13 years of age. If we learn that we have collected personal information through our Site from a child under 13 without the consent of the child’s parent or guardian as required by law, we will delete it.

Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time. If we make material changes to this Privacy Policy, we will provide a notification by updating the date of this Privacy Policy and posting it on the website. 

How to Contact Us

You can reach us by email at akshaya@spellbound.io or at the following mailing address:
Spellbound Labs, Inc.
2362 Berkshire Lane
North Brunswick, NJ 08902